General Partner

Lon Chow is a general partner with investment focus in software applications and technology-enabled services. Prior to joining Apex, Lon was a partner with Mercer Management Consulting (formerly Strategic Planning Associates), where he developed and implemented growth strategies for clients in computing, media, and telecommunications industries. He also held various operating management positions with Pacific Telesis. Lon received an MBA from the Wharton School and a BA from the University of California, Davis.

Lon currently serves on the boards of Analyte Health, ALI Solutions, Appolicious, Current Analysis, Sittercity, TargetData, and Timelines. He is a board observer of Trunk Club. Lon's outside board membership includes Chicagoland Entrepreneurial Center and Viewpoints Network

Lon's previous investments included ICON Solutions (acquired by AnswerThink), KnowledgeStorm (acquired by TechTarget), PlaceWare (acquired by Microsoft), Shoebuy.com (acquired by IAC/InterActiveCorp), Thinque Systems (acquired by MEI), Tradex Technologies (acquired by Ariba) and WorldPrints (acquired by At Home).